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A Guide to the Top Chocolate Brands

5 minute read

Milk Chocolate Bar

Chocolate is one of those indulgences that everyone looks forward to. Regardless of your gender or age, you probably enjoy a sweet treat from time to time. In this guide, we'll reveal some of the top chocolate brands. 

Whether you're a confectioner or love stocking up on wholesale chocolate, these are the brands you need to know about. 

Toblerone 

A heavy hitter in the Swiss chocolate category, Toblerone became a household name when the company introduced its unique chocolate bar. The packaging and shape of the chocolate is based on the infamous Matterhorn mountain - which is Switzerland's most popular. 

Made with a combination of honey, nougat, almond and cocoa, Toblerone provides a decadent treat for people worldwide. Its silky smooth texture embodies everything you'd imagine a bar of Swiss chocolate to be. 

Cadbury

No chocolate list would be complete without Cadbury. It's the UK's most famous brand and for a good reason! With its exciting history and popularity, Cadbury has a place in everyone's heart. 

In 1824, a quaker named John Cadbury established his brand and began to sell hot chocolate. As time went on, he unleashed his creativity, and that small business would become a household name. 

Cadbury's now is different from the company back then, but one of the things that make the confectioner so popular is the fearless way they approach creating chocolate. 

Dairy Milk was Cadbury's first success, and popular treats such as Cream Egg, Flake and the white chocolate collection keep people coming back. 

Hershey's

If Cadbury's is the UK's go-to chocolate bar, then Hershey's is its USA counterpart. The brand was born in 1894 and grew from a small Philadelphia confectioner to a global brand. While many people regard the traditional Hershey's bar of chocolate as average, it's their unique products that make the company famous. 

Some of the most popular include Hershey's Kisses and Reese's collection. Both peanut butter cups and Reese's Pieces elevate the brand to global popularity, and supermarkets across the UK stock a range of confectionery from the USA. 

Guylain

Guylain is probably the best example of Belgian chocolate in the UK - but it's also popular in other countries. It's estimated that 100 countries are stocking the chocolate, which shows how many people appreciate the craftsmanship that goes into every box. 

Compared to other brands such as Cadbury's and Hershey's, Guylain is relatively young. Founded in the 1960s by Guy Foubert, people immediately loved the silky chocolate with a rich praline filling. 

Since then, the company has expanded and includes other products in its line. But the shell themed pralines will always be the most popular. 

Milka

Milka is also a Swiss chocolate brand, and in recent years it's risen in popularity. Available in the UK, you'll recognise the distinct purple packaging with a cow on the front. There are so many products to choose from, including milk and white chocolate. 

Other fan favourites include creamy Milka chocolate with a range of fillings: 

  • Hazelnut 
  • Coconut 
  • Strawberry Yogurt 
  • Oreo 

While Milka hasn't reached the heights of competitors such as Cadbury and Toblerone, it has a loyal group of fans that keep the brand alive. 

Galaxy 

Galaxy is one of those chocolate brands that people love, but it's not quite reached the heights of Cadbury. Galaxy was founded in 1986 and is owned by the Mars company. It's undoubtedly one of the most popular confectionery products around, and many prefer it to Cadbury. 

Galaxy is sold under the name of Dove in the USA, and it was created in America. The silky smooth chocolate is a delight to taste, and the Ripple and Minstrels continue to sell. But while the brand failed to gain traction in the USA, Galaxy is famous in the UK, India and Middle Eastern countries. 

Ferrero Rocher

It might surprise you to learn that Ferrero Rocher is one of the world's biggest-selling chocolate brands. It's known as a decadent treat, and while the chocolates aren't your everyday kind of snack, they're perfect for a special occasion. 

A crispy outer shell holds a creamy hazelnut filling, with milk chocolate covering the outside. Chopped hazelnuts offer the finishing touches, and each chocolate is wrapped in gold foil. As luxury chocolate at a reasonable price, it's easy to see why so many people love Ferrero Rocher. 

Mars 

Another heavyweight in the confectionery world, Mars is known for its vast selection of products (including Galaxy). The brand's flagship Mars Bar packs a real punch when it comes to energy, and it's become a favourite for people that want a sugar boost. 

There are many other products in the Mars lineup, including:

  • Twix 
  • Snickers 
  • M&M's 
  • Maltesers 
  • Milky Way 

Mars might not be as high-end as the chocolate brands on this list, but the sheer selection the company offers is what makes it so popular. 

Green & Black's

Known as one of the primary fair trade brands, Green & Black's have built a loyal customer base. Their organic chocolate is on the higher end of the pricing scale, but each bar is of the highest quality. 

What makes the brand so popular is its unique ability to combine flavours. Popular options include ginger and dark chocolate, sweet and sour chocolate with sea salt and white chocolate with vanilla. 

If you're looking for an indulgent treat, then Green & Black undoubtedly delivers. 

Nestle

Well, we couldn't leave out Nestle! Founded in Switzerland, the brand has seen significant growth in the UK, and its most popular chocolate bars include Milky Bar, KitKat and Yorkie. It's another regular feature in a Christmas selection box, and the brand has an impressive range of products. 

The Wrap Up

With so many delicious wholesale chocolate brands available, it isn't easy to know where to start if you're stocking your candy store. Ideally, you should think of your customer base and find a solution that suits your needs. 

If you enjoyed this post, don't forget to check out chocolate bars that we'd love to make a comeback here.

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